Is Fashion Racist?

Fashion Co-Editor
9th February 2012

Image Post #77717

Now I don’t know if anyone’s been reading Vogue of late, but they did this shoot a few issues ago of a model riding a wild long-haired bull. She was dressed head-to-toe as a Chanel-yeti, in India, being led around by fifteen ‘natives’, down a dirt track.

The concept was ridiculous – no woman in her right mind would be caught dead in those yeti furs, let alone ones that cost tens of thousands of pounds. But more to the point, at what stage in this process did everyone’s moral compass point in completely the wrong direction?

It is completely absurd that these fashionistas should deck a size zero Caucasian supermodel in multiple £25,000 outfits, accessorized with an admiring coterie of anonymous, underprivileged foreign people.

An ethnic Caucasian?  

In the recent October issue of French Vogue, the editor booked a Dutch model, Lara Stone, painted her face black and offered up a 14 page spread celebrating ”ethicity” and Stone’s “uninhibited gappy teeth” and her “radical break with the wave of anorexic models” (she’s a SIZE 4!). This was said to be an “artistic expression”, but I just don’t see that. If the magazine was out to celebrate “ethnicity” they could have booked an ethnic model.

Heading South to Italy, where Vogue Italia releases a yearly ‘all-black’ issue. Great, right? The idea behind these magazines is that they act as an advertisement-come-style Bible, so why don’t they feature models of different ethnicities in every issue? Their demographic surely contains a wide variety of women from different ethnic backgrounds.

The release of this special issue may be in celebration of the beautiful differences in skin colour across the fashion world. But leafing through it, the black models all seem to be consigned to “tribal chic”. Progress? Not really.

Rihanna’s Vogue cover, Beyonce’s spread in I-D and Vogue Italia saw them appear as two blonde, white women. These are two of the most famous and powerful women of colour known and yet these magazines make them look like any other white model. Madness.

In a recent survey, of all of the models in all of the runway shows at all of the fashion weeks in all of the world, a staggering 88% of them were white. A designer’s aim to appeal to women on the street surely is compromised by this fact.

I am an avid fashion lover, but I just can’t get my head around the blatant misrepresentation of ethnic minorities in the industry across Europe. For such a visually forward bunch, surely the industry should look to all corners of the globe for the next big face?

READ Tom’s take on elitism in fashion HERE. 

24 Responses to “Is Fashion Racist?”

  1. JCBT says:

    Fantastic article!

  2. Naomi Campbell says:

    Well said.

  3. 'avid fashion lover' says:

    you have stupid hair

  4. Anon says:

    Agree, and I feel it's the same in the music industry.

  5. Pet Hate says:

    Leaving the fact that you said 'women of colour' aside for the minute, 'ethnic' means 'belonging to an ethnicity', it is not comparative. That people have taken the word to mean 'not caucasian' is in itself both patronising and reductive. It makes the assumption that white is the norm and everything else is pretty, colourful and 'ethnic'.

  6. So true says:

    This is a great article and an important point

  7. Fashion Tipster says:

    Tom, cut your hair you tramp.

  8. Observer says:

    You look like King Richard II

  9. Sensitive Lad says:

    Good point well made

  10. evil white male says:

    I think fashion editors know more about what sells than you do. It's a free market, they're providing what sells.
    I think it's unlikely that members of the fashion industry have a racist agenda.

  11. Commenter says:

    Its not something new. Far from it: the controversy articles such like these raise just add to the millions of copies the magazines sell each week. Which, at the end of the day, is there driving motive.
    http://thesocietypages.org/socimages/2008/09/04/p… http://www.catwalkqueen.tv/2007/05/keira_knightle…

  12. Tyra says:

    I've never had to compromise my strong black femininity for fashion, and Lara Stone is a big fat size 8 in the UK.

  13. don't hate says:

    Is the R&B industry racist against white people?

    Ethnic "minorities" being minorities OR ethnic minorities being "under"represented are different things:
    It'd be interesting to compare the percentage of "whites" in the fashion industry's customer-pool with the said 88% of white models. Just saying…

  14. Hurrah says:

    Best and most reasonable article I've read on the Tab in months.

  15. JZDF says:

    I'm not qualified to talk about fashion as I am regularly pictured in a bathrobe and flip-flops.

  16. Alex Howe says:

    yes, it is…

  17. GGG says:

    Really good article mate

  18. kazuuka says:

    Great article Tom, keep up the good work mate!

  19. laras stone says:

    LARA IS NOT SIZE 4 UK, SHES A SIZE 8 UK, PROBABLY A 10

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